Our team has been working in the e-commerce industry for over 10 years. As we were helping brands to grow their online businesses, we realized that they were all struggling with complex or archaic systems to manage product information.
We founded Akeneo in 2013 with the idea that products are the most important assets in a company and that many merchants lack a tool to help them manage and leverage this crucial asset. Merchants needed a tool that was designed for marketers and flexible enough to be integrated with any third-party application.
What is a PIM?
A Product Information Management (PIM) solution provides a single place to collect, manage, and enrich your product information, create a product catalog, and distribute it to your sales and eCommerce channels. A PIM solution makes it faster and easier to create and deliver compelling product experiences.
Julia is a marketing manager who was saved by Akeneo. Watch her story.
